Donald Trump Jr. has thrown his financial backing behind a struggling martial arts venture tied to Conor McGregor. According to sources, he injected $3 million into Mixed Martial Arts Group as the company battles steep losses and an uncertain future.
The investment, announced December 29, 2025, comes through American Ventures LLC and represents a lifeline for MMA.INC. It is a New York-based company that has watched its stock price collapse by more than 70% over five years. Trading on the NYSE under the ticker MMA, shares currently hover around $1.24, down from peaks near $5 in early 2020.
Trump Jr.âs involvement extends beyond this latest capital infusion. Back in September, the former presidentâs son joined the company as a strategic advisor, a move that temporarily doubled the stock price in premarket trading.
The company touted his âinvaluable technology and media expertiseâ as he came aboard to help commercialize the firmâs platforms and training programs alongside McGregor, who serves as a celebrity investor.
The December funding round saw the company issue 4,285,714 shares of preferred stock at 70 cents per share, with Dominari Securities serving as exclusive placement agent. American Ventures LLC also secured rights to purchase up to $20 million in additional shares over time, though such arrangements often signal difficulty attracting traditional financing.
MMA.INC plans to direct proceeds toward its Web3 ecosystem strategy, a blockchain-based initiative targeting the martial arts community. The company has developed partnerships with UFC Gym and operates several digital platforms, including BJJLink gym management software, TrainAlta for participant conversion, and the community site MixedMartialArts.com.
They just stole 3 million more dollars.
The old website doesnât even work, and theyâre making off like bandits.
Heh
Wonder how many successful mixed martial artists have been created by this Alta program? Is there any?
From couch to competing in the UFC in 5 simple steps!
I wonder where their â530,000 user profilesâ came from? Every mma.tv sign up from 'â00 - â24? lol
HA!
The UFC HATES This One Simple Trick!
An utter betrayal.
Do you think they bought him lunch?
Looks like the whole family has taken the retarded pill.
First Alta fighter in the main event at UFC white house?
We are all witness to an investment scam unfolding in real time. Pretty crazy.
Wasnât there an OGer that was tweeting the truth about those scammers?
I feel like all the investors should know the truth.
Do you guys think the old UG is a big part of the business? Its not
What is the core of their business, other than getting investors, where do they make their money?
Clearly its none of the business. They bought it and immediately let it die.
Do I think their inflated numbers from the dead UG/OG are part of their business strategy? Yeah probably, why mention it if not?
From what I gather Alta is using the gyms contacts for all kinds of sales platforms.
Wimps to warriors